In response to rising food and living costs and the increased use of food banks during the holiday season, last week we asked you, our loyal readers, to help us support The Sharing Place Food Centre with an online food drive.
The holidays can be a particularly stressful time for all of us, but especially for those in need. The added strain on our local food bank means it needs extra support from caring community members to ensure that no one in our city goes without.
With this in mind, OrilliaMatters embarked on a campaign to raise much-needed funds for our local food bank.
The OrilliaMatters Cares: Food Drive campaign was simple. We secured gift cards donated by Jason’s No Frills and put them up for sale at $25 apiece through our online pop-up store, to be donated to the food bank.
OrilliaMatters would then match the $25 purchase price to double the donation.
But that’s not all.
We were able to leverage the power of our community to make the donations even bigger by asking our local business partners to match our donation.
Highway 11 Chrysler Dodge Jeep Ram, Orser Technical Services and Print and Signs answered the call.
With their support and yours, for each gift card purchased in our pop-up store, every dollar was matched four times with all proceeds going directly to the Sharing Place.
In Orillia, the generosity of our readers and advertisers was translated into a donation of $2,875 for the food bank.
Thank you for helping us to strengthen our community and make the holiday season a bit brighter here in Orillia.
